WHAT WE STAND FOR?
Talisman supports companies in implementing a consistent and sustainable communication strategy that focuses on public relations. We consider the origin of a company and the challenges in the market. We involve employees and stakeholders in the communication and thus ensure consistent and comprehensible style across all channels.
Talisman has stood for successful public relations in the DACH region for more than 20 years. We rely on long-term, well-maintained relationships with media representatives, influencers, organizations and associations. In this field, we love to cover all disciplines that are important for successful press and public relations work. So we also offer support in content marketing, personal reputation and event organization like trade fair support and speaker placement.
A consistent wording is important for a clear positioning in our digital world. A corporate wording not only pays for activities that are directed towards the outside, but above all supports employees and teams in their daily work in order to communicate better and more purposefully.
With our network partner SANMIGUEL we support individual workshops for the definition and development of Corporate Identity, UX and Employer Branding. The combination of a compelling brand positioning, communication and a corresponding design gives every company an authentic recognition value and forms the central message for employees, partners and customers that runs through all media and activities.
Heike Bedrich regularly speaks on PR, social media, corporate communications and digital business topics. The goal is always to take a stance, to respond to current issues with well-thought-out answers and to advance the industry with female ideas. A selection of engagements: Social Media Conference, Würzburger Werbefachgespräche, IHK, Bavarian Academy of Advertising, customer events.
"FOR MORE THAN 20 YEARS I HAVE BEEN WORKING IN THE DIGITAL BUSINESS AND SINCE THIS TIME I'M INVOLVED IN THE DIGITAL WORLD. I FOUNDED TALISMAN DURING THE NEW ECONOMY AND STARTED WITH MANY START-UPS. AN ADVANTAGE THAT HELPS ME, EFFICIENTLY AND SUCCESSFULLY ORGANIZING AND DISTRIBUTING COMMUNICATION IN SUCH CONSTANTLY CHANGING MEDIA CHANNELS."
Communication in companies has changed rapidly in recent years. Not only social media has changed the way we communicate today, but also new tools and techniques. Automation is advancing, big data and artificial intelligence are changing conversations. Employees act as advocates in companies, influencers in social networks. Combining everything and uniting it under one idea is the task of successful corporate communication.
That’s why TALISMAN always looks for the right way for individual stories and discussions that move and inspire people and sustainably increase the value of a company. From the beginning and mostly over many years.
In collaboration with Sanmiguel Brand Partners we create innovative websites and unique corporate designs for our customers. Sanmiguel specializes in brand strategy and design as well as user experience design (UX).
Weller Media is a network partner for public relations. Together with Susanne Weller, owner of Weller Media, we are always create new ideas and strategies for successful press work. The headquarters of Weller Media is Berlin.
TGF Eventcreation is partner for events and fair design. TGF has been developing eye-catching trade fair designs for Talisman’s international and national clients for many years.
The digital publishing report provides decision-makers in the media industry with the tools to master the digital transformation: with the dpr magazine as well as e-books and webinars. At the same time, the digital publishing report serves as a networking platform for service providers, startups and other industries. At its core, the exchange is at eye level.
From February 2012 to the end of 2017, the blog Digital Strategy was the blogger home of Heike Bedrich. There she wrote about news and trends from the scene and published a contribution to digital publishing. The blog was integrated into the side of TSW at the end of 2017.
From 2004 to 2010, Heike Bedrich regularly published articles on PR topics, social media and corporate communications in the PR Blogger, the weblog for public relations and reputation management.